Interprets your brief, maps ambiguities, and builds the project architecture that every other agent works from.
Owns the visual concept — layout, brand expression, design language — across all digital deliverables.
Clinical copy, patient education, HCP content — accurate, compliant, and written at the right literacy level.
ABPI 2024 review, claims checking, mandatory statements — your MLR pack, ready before you ask.
Runs intake, tracks quality at every stage, and hard-blocks delivery if the score drops below 8/10.
Full-page A4 design, AI image generation, print-ready assets — the visual backbone of all print deliverables.
PubMed, competitive intelligence, clinical trial mapping — the evidence layer that makes everything credible.
Builds HTML emails and landing pages — MJML, inline CSS, tested across Outlook, Gmail, and Apple Mail.
Brand copy, campaign messaging, patient communications — sharp, clear, and human without losing clinical rigour.
Clinical data into infographics — the right chart type, statistical accuracy, accessible alt text every time.
Channel strategy, HCP/patient segmentation, omnichannel campaign architecture — creative that reaches the right people.
Animated MOAs, explainer videos, storyboards — motion design that makes science tangible.